You heard it here first.
Trophy Travel. Or #Trophy Travel. Or #Trophy Travel Tuesdays. Or some permutation thereof. That's travel with bragging rights. Travel you proudly Instagram/Facebook/Snapchat about.
In the old days, it was travel your grandparents took 8 millimeter films of and made the neighbors watch while Harvey Wallbangers and fondue plates were passed around. (This is grandma on a camel in Cairo, this is grandpa smoking a Romeo y Julieta in Havana in 1952).
Today's Generation Grammable knows that every trip should have some element of the trophy in it. Whether it's the "slumming at Burning Man" first world problems of how to trade a bottle of Dom for insect netting or the more esoteric trophy travel of going to very expensive and hard to get to places (Bhutan, United Arab Emirates, Iran, etc.) or the tried and true first class ticket, upgraded to suite, room with a view of the Arno, seats at the latest Michelin-starred Parisian temple of food class of trip--Trophy Travel will always be in style.
Ten years ago or more when our friend Patricia Schultz created the "bucket list" phenom with her "1,000 Places to Go Before You Die" bible, the cross this destination off your list dynamic was somewhat moon-eyed and charmingly naive. In today's meaner, more cynical times, Trophy Travel seems more brutishly, refreshingly honest.
Our trophies are sometimes about experiences we perceive as altruistic (although the efficacy of voluntourism has recently been hotly debated) and sometimes they are purely hedonistic over-the-shoulder-thong-shots-on-the-pristine-beach variety. But let's not kid ourselves. Yes, we love the experience, the moment that lives in our memory book, the lingering high of the peak experience. But we love the trophy aspect of our travels. (I'll see you one Havana Air B and B and I'll raise you an Armenian monastery stay.)
This column is going to show and tell the best Trophy Travels money, love and passionate desire for peak experiences can buy. And make no mistake: bragging rights are unashamedly on display.